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Turning Aspirations into Achievements in 2024

Updated: Feb 2

As we step over the threshold of 2024 and into a bright and shiny new year, it’s a great opportunity to spend time focusing in on your business and how you would like it to play out of the next 12 months.  In fact, for many businesses, we get a bit of headspace over the festive season which is why can be an ideal time to put pen to paper and transform your business dreams into achievable realities.


Yes, I’m talking about goal setting!  For some of us, it’s an activity we have NEVER done, but here at VA Institute, we definitely believe it’s a worthwhile activity that - if done right - has the potential to supercharge your business.


And let's be clear here... goal setting isn't just about having vague aspirations; it's about really focusing in on your intentions with clarity and direction.

This year, why not get serious about goal setting as a tool that allows you to aim for not just success, but meaningful success that aligns with your core values.


Reflect on the Past, Plan for the Future:

To set the scene, take the time to reflect on your 2023 achievements - both personal and professional. What made you proud, happy or fulfilled? Did these achievements align with your business vision? And did you celebrate your wins?

What about challenges or setbacks? What business 'lessons' did you learn in 2023?

Remember, every success, big or small, deserves celebration, and every setback is a learning opportunity.


The Power of Core Values in Goal Setting:

Why are core values crucial in setting goals for your VA business? They're your compass for decision-making, ensuring that your actions resonate with your personal beliefs. They mould your brand's identity, enhance work-life integration, and provide motivation and resilience in the face of challenges. Whether it's reliability, flexibility, or integrity, your core values are the foundation of your business.


Identifying Your Core Values:

Reflect on your recent experiences. What values shone through? Were they independence, creativity, or maybe efficiency? Recognise these and align them with your business vision. And remember... as your business evolves, so may your values.


Setting SMART Goals:

Now, integrate your values into SMART goals - Specific, Measurable, Achievable, Relevant, and Time-bound. For example, if 'efficiency' is a core value, set a goal to respond to client queries within 24 hours, aiming for a 50% reduction in response time by month-end.


Overcoming Common Challenges in Achieving Goals:

Every VA faces hurdles like time management, client retention, and technological changes. Recognise these, and have a strategy in place so that they won’t derail your goals. It’s important to remember to stay focused and adapt your strategies as needed.


Action Time:

Now, it's your turn. Break down your goals into actionable steps. Set deadlines to foster accountability and track your progress. Remember, goals are dynamic; be ready to adjust them as you move forward. And don't forget to celebrate each milestone - it's not just about the destination, but also about acknowledging the journey.


As we step into 2024, let's redefine goal setting. At VA Institute, we're here to guide you through this journey, ensuring that your goals are not just achievements but reflections of your deepest values and aspirations. Here's to a year of growth, purpose, and success!


If you want to support with your goal setting strategies, VA Institute is here to help you.

Reach out to us by emailing for more information.


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